Psy 430 Social Influence And Persuasion Braylin Smith Essay

PSY 430: Social Influence and Persuasion Braylin Smith Dr. Dufour 1. Full Reference (in APA style): Burger, J. M. (1987). Desire for control and conformity to a perceived norm.Journal of Personality and Social Psychology, 53(2), 355-360 2. General Topic: The research and experiments done in this study were about the â€Å"role of individual differences in the general desire for control in conformity situations†. The results from all of the three experiments were interpreted as a model for the motivational part of the desire-for-control construct (Desire for control is a need to have dominance over social situations to minimize the extent of power others have.) 3. Hypothesis: The hypothesis was that people who normally have a high desire to control situations in their lives are less likely to conform to the group norm in certain types of situations than those who have a low desire for control. 4. Method: Participants/Subjects of experiment one: Seventy-one male and female undergraduates. .A11 had taken psychological tests approximately 2 weeks earlier. Procedure of experiment one: The subjects participated in a testing session where they were administered several tests which included an attitude survey, which had two items wondering about college athletics policy. Students marked on 11-point scales how much or less they thought the college athletes should have to meet academic requirements and the extent